Vibha Veluturi, a student at Interlake High School in the USA. She was qualified for the ICDC (International Career Development Conference) for DECA, a prestigious business competition, where she received two awards for her roleplays in the sports and entertainment marketing category.
Vibha is also a qualifier of the National Society of High School Scholars. In her projects, Vibha conducted a four-week public speaking camp for young students, raising $500 to sponsor the education of five underprivileged students with visual impairments in a village school in South India.
As the secretary of VTSEVA youth-led, Vibha assists in organising and conducting projects to raise funds and collaborates with the executive board to make presentations for meetings.
In the CCIR Academy, Vibha conducted a research project titled “Analyzing the Marketing Strategy of Trader Joe’s.” This research delves into various aspects of Trader Joe’s marketing approach, including branding, product selection, pricing strategies, customer experience initiatives, and promotional activities. The analysis aims to provide insights into Trader Joe’s unique selling propositions, target market segmentation, and the effectiveness of its marketing campaigns.
Vibha’s recent recognition in the CCIR Academy highlights her commitment to research and acknowledges the support she has received from her professor and the CCIR Academy.
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